| 12 Month Search Volume For Django Unchained - 02/24/13 (Photo credit: DavidErickson) |
There is a lot you can learn from the presentation below by +Wil Reynolds where he talks about choosing better keywords for B2B companies based on on the following:
- Rising trends on your industry.
- Problems based searches.
- New opportunities on your market.
You as a small business owner or marketing manager should make Google Trends one of your main SEO and keyword research tools, because it can help spot any of the three factors I mentioned above.