Tuesday, April 8, 2014
How Top Brand Use Twitter: Case Study [Infographic]
In this case study Simply Measured did a complete analysis on how top brands are using Twitter effectively, not just to build their online authority but also to increase brand awareness, website traffic, and generate leads for this business.
One of the main drivers in Twitter and any other social media platform is engagement. Which means that you should not only share fantastic content that is relevant to your audience, you should also start conversations and join other conversations that will help fuel the discussion and at the same time your brand authority.
Sunday, January 19, 2014
Google Plus: Building The Path To A Wonderful Social Layer, Your Own Way!
This post is part 31 of a series of Google+ posts I did to help entrepreneurs and small business owner create engaging G+ Pages content and increase interactions.
This truly is one of the easiest and most productive methods online for any web based or offline (local) small business.
Huge success has been achieved using this platform, you simple cannot afford to ignore it. At least not anymore!
And even while many so call experts tell you that in order to be successful using Google+ you need to learn how to use it well, usually behind this sentiment is an order button for their course or consulting services
...the truth is, you do not required any experience... and all you really need to build an outstanding social personal or business brand here in the Gplusphere, is included withing you.
Here is an infographic with some shocking stats for you.
Labels:
Content marketing,
Content Strategy,
Google Plus,
Google Plus For Business,
Google Plus Marketing,
Google+,
infographics,
Small Business,
Small Business Tips,
Social media,
Social Media Marketing
Location:
United States
Thursday, December 26, 2013
21 Steps To Properly Optimize Your Website For Google Local Search And The New Carousel
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| Source: eMarketer. |
Optimizing your business website and web presence for local search results is the strategy that can really increase your company's customer based and revenue. This is why many entrepreneurs are trying everything they can to make sure they gain a prime spot on Google local results or any other top search engine like Yahoo and Bing.
But, because of the amount of market share, everyone knows that your main focus should always be Google. The only problem is that SEO is getting harder and harder every time the big "G" releases a new algorithm change, and now with the rise of
Labels:
Google Local Carousel,
Google Maps,
Google Plus Local,
Google Plus Marketing,
Google+,
Local Search,
Local Search Marketing,
Local SEO,
Search engine optimization,
Search Marketing,
Semantic SEO,
SEO
Location:
Massachusetts, USA
Wednesday, September 11, 2013
The 5 Crucial Elements Your Video Needs To Go Viral: Lessons By Jimmy Kimmel's Worst Twerk Fail Ever Video [Infographic]
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| Image source: Marketoonist.com. |
The freaking disclaimer: These are just one type of strategies you can use to make your YouTube clips to become fan magnets, and even after mastering this techniques it doesn't guaranteed the success of your campaigns.
Ready for some unusual but very effective video marketing lessons that can take a video from zero to over 9 million views in a week. Now, not every clip you upload to YouTube is going to have this potential, the lessons below focus on the type of video Jimmy Kimmel have made in order to get that kind of attention. Plus, when he released the uncut version of the clip, that one when when viral as well, I will talk about that in a little bit, but first
...do you really want to have your videos go viral?
Labels:
Inbound Marketing,
infographics,
Jimmy Kimmel,
Social Media Marketing,
Video Marketing,
Video Production,
Video SEO,
Viral Effect,
Viral Marketing,
Viral Video
Location:
United States
Thursday, August 22, 2013
12+ Amazing Videos About Semantic Search And Its Impact To Your Digital Marketing Efforts
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| Image source: RecruitingBlogs.com. |
I wanted to do a follow up post about the impact of Semantic Search on SEO and digital marketing in general. That's right, they way the web and search is evolving it will impact other type of marketing avenues, specially mobile organic strategies.
Labels:
David Amerland,
digital marketing,
Local SEO,
online marketing,
Search engine optimization,
Semantic Search,
Semantic SEO,
Semantic Web,
SEO,
SEO Tips,
Small Business SEO,
Video SEO
Location:
United States
Tuesday, July 30, 2013
The Ultimate LinkedIn Marketing Guide For Small Businesses [Videos - Infographics]
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| Thanks to HubSpot! |
It's time to learn together... I've been getting really into learning the ins and out of some of the social networks I'm not so knowledgeable about, like Linkedin.
After taking some intense training and taking advice from top influencers, I decided to share what I've learned, but I want to give you more that just tips and video tutorials, I want to give you a good resource of statistics and information to help you understand this social platform for professionals and business owners as much as you can.
Why LinkedIn For Marketing?
Saturday, June 1, 2013
Hashtags: 18 Marketing Tips For Small Businesses [Videos And Infographics]
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| Image representing hashtags via Flickr! |
First you need to know that Hashtags are an important part of the new Semantic Search!
I got inspired to write this short post about hashtags after I read a very good question posted on my friend +John Kellden Google Plus Community by +Grizwald Grim about the right use or strategy behind this little things. I first started using this meta categorization tools in Twitter, where according to social media history and Wikipedia was where they got use for first time in Twitter, but now you see them almost everywhere including Google+, Pinterest, Intagram and soon in Facebook.I seen many different ways of using them, but after a lot of testing, fails, more testing, and successes I develop my own way of applying this tools in my social marketing and SEO tactics.
Labels:
Google Plus Marketing,
Google+,
Hashtags,
Hashtags Marketing,
infographics,
Local SEO,
Pinterest Marketing,
Semantic Search,
Semantic SEO,
SEO,
Small Business Tips,
Social Media Marketing,
Twitter Marketing
Location:
Boston, MA, USA
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